HubSpot
Google Analytics

Hubspot and Google Analytics Integration

Seamlessly connect HubSpot with Google Analytics to unlock deeper insights and optimize your marketing strategies.

Explore Triggers and Actions

New or Updated Contact
New event for each new or updated contact in Hubspot.
New or Updated Company
New event for each new or updated company in Hubspot.
New or Updated Blog Post
New event for each new or updated blog post in Hubspot.
New Note Created
New event for each new note created.
New Form Submission
New event for each new submission of a form.
New Events
New event for each new Hubspot event. Note: Only available for certain Enterprise accounts.
New Engagement
Emit new event for each new engagement created. This action returns a maximum of 5000 records at a time, make sure you set a correct time range so you don't miss any events
New Email Event
New event for each new Hubspot email event.
New Email Subscriptions Timeline
New event when a new email timeline subscription is added for the portal.
Create GA4 Property
Creates a new GA4 property.
Create Key Event
Creates a new key event.
Run Report in GA4
Returns a customized report of your Google Analytics event data. Reports contain statistics derived from data collected by the Google Analytics tracking code.
Run Report
Return report metrics based on a start and end date.

How it works

Add your support channel as a trigger
Start with any customer-facing channel — WhatsApp, Email, Web Chat, or even Phone. When a new ticket, message, or call comes in, the workflow kicks off.
Connect your apps
Set conditions like agent persona, customer type, query intent, or urgency. Then let your AI agent auto-respond, triage, summarize, or even escalate — just using natural language.
Connect it to your tools
Sync with your CRM, Helpdesk, or internal systems. Automatically log tickets, update statuses, notify agents, send surveys or send summaries — your workflow, your way.

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What can Ayudo do with Hubspot and Google Analytics?

Our HubSpot and Google Analytics integration empowers your team to track customer journeys from first touch to conversion with precision. By combining HubSpot's powerful CRM and marketing automation tools with Google Analytics' robust data tracking, you gain a unified view of your marketing performance. This integration enables you to analyze campaign effectiveness, monitor website behavior, and make data-driven decisions that drive growth.

Connect
HubSpot
and
Google Analytics
to streamline your company's workflows, automate tasks, and boost productivity.

Frequently asked questions

What benefits does integrating HubSpot with Google Analytics provide?

Integrating HubSpot with Google Analytics allows you to combine CRM data with website analytics, giving you a comprehensive understanding of customer behavior, campaign performance, and conversion paths. This helps optimize marketing efforts and improve ROI.

How do I set up the HubSpot and Google Analytics integration?

To set up the integration, connect your Google Analytics account within HubSpot's settings, configure tracking parameters, and ensure your website has the appropriate tracking codes installed. Detailed step-by-step instructions are available in our support documentation.

Can I track HubSpot campaign data directly in Google Analytics?

Yes, by integrating the two platforms, HubSpot campaign parameters are automatically appended to your URLs, enabling Google Analytics to capture detailed campaign data for more accurate attribution and reporting.

Is the integration suitable for all HubSpot subscription levels?

The integration is available for most HubSpot plans, but some advanced features may require a Professional or Enterprise subscription. Check your plan details to confirm compatibility.

Will this integration affect my website’s loading speed?

No, the integration uses asynchronous tracking scripts that have minimal impact on your website’s loading speed, ensuring a smooth user experience.

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