Mailchimp and Intercom Integration

Explore Triggers and Actions

New Subscriber (Instant)

Trigger new event when a subscriber is added to an audience list.

New or Updated Subscriber (Instant)

Trigger new event when a subscriber is added or updated (on profile, or email address change) in an audience list.

New List Event (Instant)

Trigger new event when the following occurs on an audience list: a campaign is sent or cancelled, a subsciber is added, unsuscribed, has a profile update, or has the associated email address changed, or cleaned.

New Unsubscriber (Instant)

Trigger new event when a subscriber is removed from an audience list.

New Customer

Trigger new event when a new customer is added to a selected store.

Link Clicked

Trigger new event when a recipient clicks a pre-specified link in an specific campaign.

New Audience

Trigger new event when an audience is added to the connected Mailchimp account.

New Campaign

Trigger new event when a new campaign is created or sent

New File

Trigger new event when a new file is added to the File Manager of the connected Mailchimp account.

Send Incoming Message

Send a message from a user into your Intercom app. here.

Send Message To Contact

Send a message to a contact in Intercom.

Upsert Contact

Create a new contact. If there is already a contact with the email provided, the existing contact will be updated.

Reply To Conversation

Add a reply or a note to an existing conversation thread.

Create Note

Creates a note for a specific user.

Add Tag To Contact

Adds a specific tag to a contact in Intercom.

How it works

Add your support channel as a trigger

Start with any customer-facing channel — WhatsApp, Email, Web Chat, or even Phone. When a new ticket, message, or call comes in, the workflow kicks off.

Connect your apps

Set conditions like agent persona, customer type, query intent, or urgency. Then let your AI agent auto-respond, triage, summarize, or even escalate — just using natural language.

Connect it to your tools

Sync with your CRM, Helpdesk, or internal systems. Automatically log tickets, update statuses, notify agents, send surveys or send summaries — your workflow, your way.

Popular App Usecases

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What can Ayudo do with Mailchimp and Intercom?

The Mailchimp and Intercom integration empowers your team to synchronize email marketing campaigns with real-time customer conversations. Automatically sync contacts and segment audiences between platforms, trigger targeted Intercom messages based on Mailchimp campaign activity, and gain deeper insights into customer behavior. This integration streamlines workflows, enhances personalization, and drives higher engagement across your marketing and support channels.

Frequently asked questions

How does the Mailchimp and Intercom integration work?

The integration syncs your Mailchimp contacts with Intercom users, allowing you to trigger personalized messages in Intercom based on Mailchimp campaign interactions and vice versa. This creates a unified view of your customers and enables coordinated marketing and support efforts.

Can I segment my audience across both platforms?

Yes, audience segments created in Mailchimp can be synced to Intercom, enabling you to send targeted messages and automate workflows based on specific customer attributes and behaviors across both tools.

Is the integration real-time?

Yes, the integration supports real-time syncing of contact data and campaign activity, ensuring your teams have up-to-date information to deliver timely and relevant communications.

Do I need technical skills to set up the integration?

No technical expertise is required. The integration can be set up quickly through an intuitive interface with step-by-step guidance, allowing you to connect Mailchimp and Intercom without coding.

Will this integration help improve customer engagement?

Absolutely. By combining Mailchimp’s powerful email marketing with Intercom’s conversational tools, you can deliver more personalized, timely, and relevant messages that boost customer engagement and satisfaction.

Explore Triggers and Actions

How it works

Popular App Usecases

What can Ayudo do with Mailchimp and Intercom?

Frequently asked questions

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