Twilio
HubSpot

Twilio and Hubspot Integration

Seamlessly connect Twilio's powerful communication tools with HubSpot's CRM to enhance customer engagement and streamline your sales and support workflows.

Explore Triggers and Actions

New Transcript Created
Emit new event when a new call transcript is created
New Incoming SMS (Instant)
Emit new event every time an SMS is sent to the phone number set
New Call (Instant)
Emit new event each time a call to the phone number is completed
New Recording
Emit new event when a new call recording is created
New Phone Number
Emit new event when you add a new phone number to your account
Create Engagement
Create a new engagement for a contact.
Create Deal
Create a deal in Hubspot.
Create Custom Object
Create a new custom object in Hubspot.
Create Company
Create a company in Hubspot.
Create Associations
Create associations between objects.
Create Communication
Create a WhatsApp, LinkedIn, or SMS message.
Batch Create or Update Contact
Create or update a batch of contacts by ID or email.
Add Contact to List
Adds a contact to a specific static list.

How it works

Add your support channel as a trigger
Start with any customer-facing channel — WhatsApp, Email, Web Chat, or even Phone. When a new ticket, message, or call comes in, the workflow kicks off.
Connect your apps
Set conditions like agent persona, customer type, query intent, or urgency. Then let your AI agent auto-respond, triage, summarize, or even escalate — just using natural language.
Connect it to your tools
Sync with your CRM, Helpdesk, or internal systems. Automatically log tickets, update statuses, notify agents, send surveys or send summaries — your workflow, your way.

What can Ayudo do with Twilio and Hubspot?

The Twilio and HubSpot integration empowers your business to automate and personalize communication across multiple channels directly within your CRM. Send SMS, voice calls, and notifications through Twilio while tracking every interaction in HubSpot. This unified approach helps sales and support teams respond faster, nurture leads effectively, and deliver exceptional customer experiences without switching platforms.

Connect
Twilio
and
HubSpot
to streamline your company's workflows, automate tasks, and boost productivity.

Frequently asked questions

What are the key benefits of integrating Twilio with HubSpot?

Integrating Twilio with HubSpot enables you to automate SMS and voice communications, log all interactions within your CRM, improve lead engagement, and streamline workflows by managing communications directly from HubSpot.

How do I set up the Twilio and HubSpot integration?

To set up the integration, connect your Twilio account within HubSpot's marketplace, configure your messaging and calling preferences, and map communication workflows to your HubSpot pipelines. Detailed setup guides are available in both platforms' documentation.

Can I send automated SMS campaigns through HubSpot using Twilio?

Yes, once integrated, you can create automated SMS campaigns in HubSpot that utilize Twilio's messaging services to reach your contacts with personalized, timely messages.

Is call tracking available with this integration?

Absolutely. The integration allows you to make and receive calls via Twilio directly from HubSpot, with all call details and recordings logged automatically in contact records for comprehensive tracking.

Are there any additional costs for using Twilio with HubSpot?

While the integration itself may be free or included with your HubSpot subscription, Twilio charges apply based on your usage of their communication services such as SMS and voice calls. Please refer to Twilio's pricing for details.

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