When new conversations occur in Intercom, a lead is automatically created in Salesforce, streamlining your sales process. This seamless integration ensures that every potential lead derived from customer interactions is captured without manual effort, allowing your sales team to focus on nurturing relationships. By connecting these two powerful platforms, you eliminate data silos, enhance lead tracking, and accelerate follow-up efforts. The result is increased lead conversion rates, improved sales efficiency, and a more responsive customer experience.